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It’s a strategy that all the players in the game can adopt and converge on, but it won’t produce a desirable outcome for anyone.

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We default to friendly over controversial, even at the risk of sounding dull.

“We have so much in common,” says one character in the movie Best in Show, exemplifying what first-date strategies yield.

Men, on the other hand, don’t care so much about women’s height, men care a lot about BMI, body mass index.

In his most recent Big Think interview, Ariely talks at length about the issues around dating and mating, also telling us about a recent study he did that determined that people find others attractive in part based on how they perceive of their own attractiveness.

"If you're [an unattractive] woman, you start valuing short men who are bald with bad teeth," says Ariely.

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